The partnership marks one of the most significant tie-ups within the gaming industry in recent times, uniting one of the world’s most popular mobile games with a global sporting icon.
Free Fire’s partnership with Cristiano Ronaldo builds on its strategy to continuously bring exciting content for all users all over the world. It aims to enrich, engage, and inspire users to battle in their own styles while having fun along the way.
Free Fire continues to find new ways to excite users
Harold Teo, Free Fire Producer at Garena said of the collaboration:
What players can expect from Operation Chrono
Players can look forward to playing as Cristiano Ronaldo in the game, in an all-new character called Chrono. More details will be unveiled through this dedicated Chrono microsite.
Cristiano Ronaldo, Free Fire’s latest global brand ambassador, expressed his delight at partnering with one of the world’s most popular mobile battle royale titles.
The Juventus star, who worked closely with the Free Fire team to bring Chrono to life, said:
The excitement around the industry
SportQuake CEO, Matt House, shared how this partnership is not only exciting for fans of Cristiano Ronaldo and Free Fire, but also for the wider sports and gaming industry. He said:
House added:
SportQuake, the football partnership experts, were involved in bringing the partnership to life.
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